Summary of his commercial update:
* Chairman working full-time at club on volunteer basis due to change in his own work situation
* More engagement needed from top to bottom, from board to players
* Season ticket sales ‘amazing’ (860 sold at time of writing)
* Baker confident feel-good factor is back at the club, owing largely to the appointment of Gary Johnson along with early business in transfer market
* One fan will win £5,000 if season tickets sales pass 1,000, with a £2,500 prize offered if sales pass 900
* Pitch already looking good and set to be in far better condition next season after summer of work
* New sponsor for main stand has been agreed, close to being announced
* Club still looking for shorts and stadium sponsors
* Major overhaul taking place in main bar at Whaddon Road
* Cheltenham Town marquee for Cheltenham Cricket Festival in July, £60 per head, further details to follow
* Sponsors’ evening on July 21
* Open day to take place on August 2
Watch the full video interview here: